PR & Marketing: Fundraising 13:07

In the media department we are going to start fundraising to buy a new professional video camera and microphone boom. Whilst the Academy has agreed to supply some funding, we want to earn some money too for the equipment.

The class has put together a fundraising committee and I am a member of this. I have thought up a few ideas I think we could put in to action to begin fundraising:

• Audio advertisement creation for Academy Radio - As well as airing the adverts, this would be some marketing material an organisation or company could use.
• Graphic advertisement creation for Academy Radio website - As well as publishing the adverts, this would be some marketing material an organisation or company could use.
• Auction - We could ask local companies, famous people, teachers could all donate something unique to be auctioned at a school event. This could even be themed.
• Sponsored spelling bee - Hold a spelling bee, this could be sponsored and each student could be sponsored.
• DJ 100 - Act as a promotional drive for Academy Radio, try and get as many DJ's as possible on Academy Radio, live, atleast once through the day.
• Auction of promises - The same as the auction theme but all of the things being auctioned are from local businesses, such as a free makeover at a Salon, or a free meal at a restaurant etc. This would work well as it would promote local business and at almost no cost to the people offering the prizes.